User Manual · 13 · Glossary & Index
WholeReach — Automated Marketing System

Glossary & A–Z Index

Plain-English definitions of every term in this manual, plus an alphabetical index of where to find things.

Glossary

AEO — Answer-Engine Optimization
Optimizing content so AI assistants cite it in their answers, not just so it ranks in search.
app password
A limited, revocable password some networks (Bluesky, Mastodon) issue so an app can post without your main login.
atproto / AT Protocol
The open protocol behind Bluesky.
cadence
How many posts a tenant keeps in flight — effectively the posting rate.
channel
A connected social account a tenant can post to (e.g. x, bluesky). The special channel “dry” logs without sending.
cron
The scheduler that runs each job at a set time.
deterministic template
A fixed sentence pattern that slots in verified facts — no AI call, no per-post cost, predictable output.
droplet
A cloud server (DigitalOcean’s term).
held post
A drafted post withheld because a required fact wasn’t verified in the source. The honesty guard in action.
honesty guard
The rule that a post is only written when every fact it needs is present in the source data.
kill switch
A single file (PAUSE) that freezes all publishing instantly.
magic link
A signed, expiring URL that lets a client open their approval queue without a password.
multi-tenant
One system serving many separate clients, each isolated with their own accounts and settings.
OAuth
The secure handshake that lets our hub post to your account without holding your password.
Postiz
The open-source app that actually posts to 30+ social networks from one place.
PDS
Personal Data Server — where a Bluesky account’s data lives.
tenant
One client (or our own network) in the system — a config block with accounts, content, and cadence.
Temporal
The scheduling engine Postiz relies on to time posts.
token (access token)
The credential, stored after connecting an account, that lets the hub publish on its behalf.

A–Z index

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